Successful premiere of the 1st BEAUTY FORUM Beauty Business Day Vienna


Finally another live event! And a successful event premiere for the Austrian market. This was a much-heard statement from the 120 participants* at the premiere of the BEAUTY FORUM Business Day in Vienna.

With this new event format for Austrian beauty professionals, the Health and Beauty Group has given a positive impulse for a successful re-launch of the event and trade fair sector for professional and institute cosmetics. The event was intensively supported by the Vienna guild of chiropodists, beauticians and masseurs, the guild master Mrs. Petra Felber advised also on site with her team the present guild members*Innen.

A whole day from 09.00 to 17.00 o’clock used the visitors* inside the opportunity for concentrated, professional Beauty discussions in the wonderful and luxuri?se Ambiente of the 5* hotel Andaz at the Belvedere, charmingly accompanied by the varied and inclusive Catering. The attending beauticians, nail designers and other beauty professionals were unanimously very positive about the brands on offer in the event hall and also very much enjoyed the exclusive ambience.

The line-up of presenting companies and brands was renowned and of the highest quality. On 16 presentation areas in the Belvedere hall, cosmetics manufacturers and distributors showed, demonstrated and in some cases directly sold a wide range of internationally known brands. The feedback from the exhibiting companies was also consistently positive: the high quality of the trade visitors was explicitly praised, as was the opportunity to speak intensively and in peace with the respective customers and to advise them. At the same time, the event was pleasantly inexpensive and easy to organize for exhibitors due to the concentrated one-day implementation and the simple set-up.

The foundation for a successful continuation of the cooperation between the Health and Beauty Group and the Vienna Guild of Chiropodists, Beauticians and Remedial Masseurs has been laid with this successful premiere event, and planning for the next BEAUTY FORUM Beauty Business Day in Vienna can begin.

Up-to-date information on the planned BEAUTY FORUM Beauty Business Days can be found on the Internet at and, of course, also on the BEAUTY FORUM social media channels.

Kathrin Jakob
Kathrin Jakob
Manager Press Office & PR

Contact me for any information about our company, events, media and activities.