ETTLINGEN, 19 May 2025 – Cologne welcomed a new high-calibre beauty event this past Saturday: with the first-ever BEAUTY FORUM Day Cologne, the established event concept by Health and Beauty Germany GmbH celebrated a successful debut in the Rhine metropolis. The Hyatt Regency Hotel Cologne provided the elegant backdrop for a day full of innovation, networking, and concentrated expertise from the world of professional cosmetics – in an exclusive setting.
Nearly 180 participants took advantage of this new platform to gain compact, one-day insights into current trends, practice-relevant topics, and the latest product innovations. With its debut in North Rhine-Westphalia, BEAUTY FORUM Day has set a strong milestone for the industry – close to the professionals, right in the heart of the city.
The modern day format impressed with a high-quality exhibition, inspiring expert presentations featuring practical insights, personal encounters, and genuine exchange in a relaxed atmosphere. Cologne proved to be the ideal location for this new event concept, which is deliberately focused on proximity, quality, and tangible added value for the day-to-day operations of salons and institutes.
Covering a wide range of topics from device-based cosmetics and decorative and skincare treatments to natural cosmetics, nail design, podiatry, and preventive health measures, 18 exhibitors presented their innovations and services to a knowledgeable professional audience.
Roberto Valente, Managing Director of Health and Beauty Germany GmbH, was delighted with the successful launch in Cologne:
“With BEAUTY FORUM Day Cologne, we brought our successful event series to the Rhine metropolis for the first time – and with great success. The positive feedback shows there is a strong demand for compact, regional formats. Cologne has proven to be the perfect location – and we look forward to returning!”
BEAUTY FORUM Days are exclusive one-day events for the professional beauty industry – regional, practice-oriented, and focused on personal connections.
Further information: BEAUTY FORUM Day Cologne | BEAUTY FORUM Germany
