Ettlingen, 22 September 2025 – The BEAUTY FORUM Days continue their successful run: After successful and inspiring events in Hamburg, Cologne and Stuttgart, the compact industry format stopped off in Vienna and Zurich in September, delighting trade visitors with trends, knowledge transfer and personal exchanges. Both events impressed with a high-calibre trade exhibition, a varied program and a personal atmosphere.
A brilliant start to the autumn events in Vienna
On 13th September 2025, the Hotel Andaz Vienna am Belvedere was transformed into a vibrant meeting place for the beauty community. More than 230 participants immersed themselves in the world of the latest trends, product innovations and treatment concepts. 23 exhibiting brands presented their highlights and created an inspiring setting in which knowledge transfer and personal discussions went hand in hand. The practical presentations, which ranged from skin health and modern treatment technologies to business strategies for cosmetic institutes, were particularly popular.
Successful follow-up in Zurich
Just one week later, on 20th September 2025, the Zurich Marriott Hotel was all about the professional beauty industry. With 230 participants and 25 exhibiting brands, BEAUTY FORUM Day Zurich also made a strong impression. The trade audience took the opportunity to experience products live, make new contacts and be inspired by leading experts. Whether it was the latest devices, innovative care products or exciting business ideas – Zurich clearly demonstrated how diverse and dynamic the industry currently is.
Roberto Valente, Managing Director of Health and Beauty Germany GmbH, is delighted with the response: “The BEAUTY FORUM Days in Vienna and Zurich have once again impressively demonstrated how great the need for personal exchange is in our industry. The proximity to the market, the direct encounters and the practical content make this format unique. We are delighted that we were able to provide important impetus in Austria and Switzerland with both events. We are therefore looking forward to the premiere of BEAUTY FORUM Days in Berlin with even greater anticipation. With this new location, the event series will cover the entire DACH region and anchor the format even more broadly in the industry.”
About the BEAUTY FORUM Days concept
BEAUTY FORUM Days are exclusive one-day events organized by Health and Beauty Germany GmbH for the professional beauty industry. They combine a trade exhibition, a program of talks and networking in a personal, compact format – regional, practical and always with an eye on the trends of tomorrow.
You can find more information about all upcoming events at BEAUTY FORUM Events | BEAUTY FORUM Deutschland
